Marketing Your Company – The Company Details Sheet

Having a full suite of marketing collateral is an essential for any business. Think of your company details sheet as a resume of sorts for your business. Future employees, potential customers, and the media will want to know the key details about your business.

Include on this sheet:

  • Date your business was founded
  • Primary office location and satellite offices
  • Names and brief overview of company founders and senior-level management
  • Contact information
  • Brief mission statement
  • Business overview
  • Value statement
  • Industry listing
  • Select clients list
  • Partners
  • Web sites, blogs, social networking links

Tip: Arrange this information into a flat sheet with a design similar to your other product or service data sheets. This information should also be placed on a page on your website in the About Us section.

is the Creative Development and Marketing Director at QAT Global. She has over 20 years of proven success leading corporate marketing, communications, IT, and business strategy development. Karie is responsible for driving creative strategy and execution to develop and produce quality creative technology and marketing solutions that meet internal and external client’s business objectives and goals.