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Key Principles of Web 2.0

  • Using the Web as Platform with full SOA/Web Services scalability

  • Harnessing Collective Intelligence including trusting users as co-developers

  • Database management to control unique data sources that improve with use

  • Software is delivered as a service, rather than a product, ending the Software Release Cycle and moving it into "a perpetual beta" state enabling it to be developed in the open, with new features added monthly, weekly, or even on a daily basis.

  • Utilization of lightweight business models, development models, and user interfaces. (AJAX, SOAP, XML/XSLT)

  • Software is positioned above the level of a single device

  • Web based applications with rich user interfaces and PC-equivalent interactivity allow for leveraging of the long tail (where inventory storage and distribution costs are insignificant, making it economically viable to market even relatively unpopular products) through customer self-service.

 

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